Hitmaka and DeenTheGreat are making moves beyond the streaming world, and the two recently sat down with The Breakfast Club for a wild and entertaining interview covering everything from music and boxing to streaming money, Ray J, Diddy and more.
The interview, released Monday, November 9, featured Hitmaka, formerly known as Young Berg, alongside internet personality and boxer Deen The Great. The two opened up about their growing partnership, how they connected, and why they believe there is much more money to be made outside of traditional entertainment.
One of the biggest topics discussed was how Hitmaka and Deen first connected. According to Hitmaka, he initially noticed Deen while watching his livestreams and online clips. After hearing some of Deen’s music, Hitmaka said he liked his voice and believed he had something worth developing.
Hitmaka revealed that Ray J helped bring the two together after he reached out about Deen’s potential as an artist. What started as a connection through the music industry eventually turned into a working relationship, with Hitmaka helping Deen take his music career more seriously.
Deen admitted that music initially started as something fun, but he has since developed a genuine love for it. He also made it clear that he isn’t concerned about people knowing him more for streaming than boxing, explaining that as long as people know his name, he considers that a win.
The conversation also turned to professional boxer Adrien Broner, who has been spending time around Deen and Hitmaka as they continue building their entertainment movement.
Hitmaka made it clear that Broner is still someone he considers family, despite concerns about some of the boxer’s recent behavior. When asked about Broner’s partying and drinking, Hitmaka suggested that the girls and bottles can sometimes become distractions.
He also explained that he wants to see Broner get back on track, especially with the opportunities available to him through boxing and streaming.
The group even discussed plans for a potential boxing appearance together on a fight card expected around the beginning of next year. Hitmaka believes there is still an opportunity for Broner to get back in shape and make something big happen.
Another interesting moment came when Hitmaka explained why he decided to work with Deen instead of simply sticking with established artists.
The veteran producer said he sees streaming personalities as a major opportunity because they already have something many new artists spend years trying to build: an audience.
Hitmaka believes the combination of Deen’s online following and his own experience in the music industry could create something much bigger than just a few songs.
He also discussed his own success as a producer, explaining that he continues working in the studio six days a week and prefers collaborating with new talent. Hitmaka described himself as someone who enjoys helping artists change their careers rather than simply making beats.
He also reflected on his time on Love & Hip Hop, explaining that while reality television wasn’t always easy, it helped bring attention to him and allowed people to see him beyond his earlier identity as Young Berg.
Deen explained that the people cutting and reposting livestream clips, commonly known as clippers, have played an important role in helping him build his online presence.
He also shouted out Kick, revealing that the platform has invested millions into the streaming space.
When the conversation shifted toward money and business, Deen made it clear that he isn’t just focused on spending what he earns. He claimed that he owns multiple real estate properties and explained that he puts much of his money back into his business ventures or investments.
Deen even shared an ambitious goal of becoming a billionaire by the age of 30.
The discussion highlighted how streaming personalities are increasingly using their online popularity to expand into music, entertainment, business and other industries.
The conversation also covered Ray J, Diddy, BBLs and several other trending entertainment topics. Deen’s unfiltered personality kept the discussion entertaining, with plenty of jokes and unexpected moments throughout the sit-down.
The group also discussed the importance of authenticity in streaming and how it differs from traditional reality television. Hitmaka explained that today’s streaming personalities have the ability to control their own platforms and connect directly with audiences without following the same rules as traditional entertainment.
For Hitmaka, the opportunity is about combining established music-industry experience with the massive audiences that online personalities have already built.
With Deen The Great continuing to expand his brand, Adrien Broner involved in the movement, and Hitmaka bringing years of music-industry experience to the table, the partnership could be setting the stage for something much bigger.
The full interview is available through The Breakfast Club nelow.
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